Clear Cut: Exploring The Power Of IP As A Competitive Advantage

  • October 18, 2024
  • 42:57 Mins
YouTube video

When building a company, whilst entrepreneurs are focusing on the fundamentals that would sustain their business, how are they looking at the role that IP would play in determining the success of their venture? It’s something that could cut out the competition, while serving as a defense tool by being a barrier to entry. But, do new and budding entrepreneurs see the patent landscape as an area that’s convoluted or intimidating? Could the right approach to patents make a fledgling startup a formidable player? What are the myths that need to be dispelled about the patenting process in India? How can entrepreneurs recognize the true value of a patent in a sea of priorities that require their immediate attention?

In this episode of CAM Radio – Clear Cut, our Director of Patents Gitika Suri and Vivek Mishra, Founder & CEO – Fibroheal Woundcare, explore what it takes to form a BioTech startup, misconceptions that an entrepreneur has about IP, the steep learning curve entrepreneurs experience in building a solid IP strategy, what may not be awarded a patent in India, patents as a shield against competitors and a tool for market expansion, how a strong patent portfolio could augment investor confidence, dealing with hurdles in the Indian patent process, whether there’s a critical timeline for filing patents in India, what it takes to foster a supportive environment for innovation, the future of IP in India and more.